The High Quality of Spanish TV: a Further Example
May 11, 2006

This comes from today's El País (English edition):
"Recent statistics released by the polling organization Sofres bear witness to the fact that TV commercials are occupying more spots than ever. Collectively, Spain’s national and regional channels broadcast a total of 2,264,813 commercials last year — over 50,000 more than in 2004. Once again, Tele 5 was the channel to air most commercials, closely followed by Antena 3 and TVE-1 [the state TV channel]. If the 266,628 commercials shown by Tele 5 last year were played back to back, they would constitute 58 days’ television. There has also been an increased incidence of product placement: [the gardening centre] Decogarden placed as many as 105 brands in just one show last December, while Los Serrano [a popular sitcom] placed 56." So Decogarden and Los Serrano are also getting all this additional press (and blog) coverage, too. PdS Blog proudly announces that is is joining the club with the image above, and suggests that you switch off your TV and visit Decogarden.





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